Entain To See Minimal Adjustments Following Strategic Review
Entain has completed a months-long strategic review, identifying Georgia-based Crystalbet as non-core and signaling potential divestiture plans, while reaffirming its focus on organic growth, US expansion, and operational efficiency.
Entain has recently concluded an extensive strategic review begun in January 2024 by its Capital Allocation Committee (CapCo). This review focused on evaluating the company's market portfolio, brands, and operational verticals, leading to several significant outcomes. Entain's portfolio of diversified strategic assets and geographic presence positions the company well for sustained long-term growth.
The company sees considerable potential by emphasizing organic revenue growth, expanding margins, and capitalizing on opportunities in the US market. Furthermore, Entain's financial position is robust, bolstered by the recent extension of its revolving credit facility and adjustments to its term loan, strengthening its balance sheet.
Strategic realignment:
A notable decision from the strategic review is the identification of Crystalbet, a gaming brand in Georgia, as non-core to Entain's operations. Entain is exploring strategic alternatives for Crystalbet, including potential acquisitions, indicating a possible divestiture to streamline its focus on core operations and markets.Regional performance highlights:
In Brazil, Entain achieved double-digit revenue growth in Q2 2024, driven by improved customer acquisition and retention strategies.
In the UK, Entain anticipates a return to growth later in the year, supported by new regulatory measures promoting safer gambling practices.
In the US, BetMGM continues to expand its offerings, including new MLB and NBA betting markets, with Entain’s Nevada license approvals reinforcing its position.
Operational and financial updates:
In Central and Eastern Europe (CEE), Entain reported strong performance, with optimism around online casino liberalization in Poland.
The company also advanced Project Romer, an initiative designed to simplify operations and enhance cost efficiency.
In Q1 2024, Entain reported mixed financial results. The UK and Ireland segments experienced declines in both online and retail net gaming revenue (NGR), while the CEE segment saw substantial growth, with reported NGR increasing by 124% year-on-year.
Speculation regarding Entain's future has led to a rise in its share price amid buyout rumors involving private equity firms such as Apollo.
This has been further fueled by the departure of Chairman Barry Gibson and the appointment of advisory firms to explore potential divestitures.
These developments suggest Entain is strategically positioning itself for sustained growth while evaluating opportunities to enhance shareholder value and operational focus.
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